Turner Ink is closed for the hols
24 Dec 2013
Turner Ink will be closed from Wednesday December 25 to Wednesday January 1. We'll be back in the office on Thursday January 2. Have a very merry Christmas and happy New Year!...
Have a tinseltastic Christmas from Turner Ink
11 Dec 2013
Every year I send a Turner Ink Christmas card to clients of the past, clients of the present and a bunch of suppliers and other good sorts that make Turner Ink tick. Over the years we've done quizzes, buzzword bingo and word searches. But this year we decided to let Twitter make the card, exquisite corpse stylee. So, over a number...
Carry owls to Athens (and other amusing idioms in foreign languages)
05 Sep 2013
Whenever I need copy translating for a client I whizz it over to Tongue Tied to do the biz. All their translators are native speakers and understand the nuances of advertising copy. They also know their idioms from their elbows. So they've put together the following list of idioms, their foreign language equivalent and their literal translations for your amusement....
How to write memorable copy for your ecommerce site
01 May 2013
This article was originally written for Retail IT and appeared on their blog in February 2013. In all the excitement of getting your ecommerce site up and running it’s easy to overlook product descriptions. Surely the images are enough to sell the product, aren’t they? And one line of text copied from someone else’s site will do the trick won’t it?...